Every organization in every industry risks being sideswiped by today’s rapid technological advancement, geopolitical disruptions, and demographic shifts. Senior IT leaders can use our research to understand why key technology trends matter, then follow our practical steps to make sure their organization isn’t left behind.
The future is already here, unfolding in real time. Organizations can no longer afford to simply react – survival depends on anticipating what’s next. For IT leaders, the mandate is clear: proactively align emerging technologies with strategic capabilities to build a foundation for transformation – before the market demands it.
1. The next decade will not reward incrementalism.
Organizations stubbornly clinging to legacy models risk becoming case studies of what went wrong. Digital-first enterprises will grow two to four times faster than their peers by monetizing data, offering outcome-based services, and accessing new revenue streams. These winners will emerge as next-generation market-makers who rewire how value is created and captured.
2. Transformation isn’t just digital.
More than 70% of digital transformations have failed to achieve their main goals. Why? They focus too narrowly on the digital part, transforming technology but not the organization itself. Besides tech infrastructure, transformation also involves customer experience, employee experience, the business model, the operating model, supplier and partner relationships, and products and services.
3. Technology trends are worthless without context.
Though it’s tempting to pounce on all the latest tech trends for fear of missing out, viewing them in isolation sends you down a misguided path and squanders your organization’s resources. You can’t turn tech trends into actionable insights until you put them into the context of what’s happening in your industry and your organization.
Use our intuitive report to shape the future of your industry, not just adapt to it.
Follow our practical three-phase approach to reinvigorate the discussion with your board and CEO on digital innovation and transformation and evangelize the role of technology in the future of your sector and your organization.
- Avoid draining resources – Casting a wide net to every trend will not capture the results you need. Focus on the capabilities most critical to achieving your strategic organizational goals instead.
- Map tech trends to strategic business capabilities – Review macro trends and the drivers behind them to understand tech trends related to your industry, then identify the most relevant and impactful ones for your company.
- Review and prioritize digital uses cases – Simply juxtaposing tech trends with strategic capabilities may reveal a list of use cases, but prioritizing those use cases ensures you leverage resources for maximum impact.
 
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